Social Network Groups
Create your own unique social media initiatives
It used to be that Facebook was the only Social Network that you could use make an effective group for your community. But now Google Plus has emerged as a very attractive resource that can help grow your group while out-of-world.
Once a year, it's a good idea to boost your visibility on your social network by taking on your own unique social media initiative.
Perhaps a fundraiser for non-profit group that helps people or a music festival celebrating an anniversary of your community.
Something that requires some group planning and pulls in other community members to help is always a good thing.
This year I am developing a plan to help Venue Owners cover the cost of booking Live Musicians into their spaces.
But one Community Manager cannot do it all by themselves. You have to get some community members to step-up and volunteer to help out also.
But How do you do that? You ASK
As the community Manager you walk up to people individually and ask them to perform a specific task at a specific time. You aren't looking for an indentured servant to be at your beck-and-call, you want an concerned community member doing their part to help their community flourish.
Don't burn people out and also show your appreciation.
I don't believe that volunteers do what they do "just to be nice." I want to keep these great people so I always have an volunteer incentive program in place.
Gift Bags, gift certificates to go shopping for free, award ceremonies, free land - any of these tools prove to a volunteer that you value what they are doing.
You can create a positive, growing online community without burning yourself out by tapping into the resources you already use daily.
I challenge you to try a social media plan for 3 months. Then step back and check out the results. I believe you will be pleasantly surprised.
Thank you all for participating. I will take any questions from the audience.